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TREASURE TRUCKS EXPERIENTIAL MARKETING
The Amazon Treasure trucks tour had been going for some time and was running out of steam. The concept at it's heart was great, Amazon partnered with brands that advertised on their site and as part of the package, they offered live activations, to launch new products, in the hands of the consumer with instant purchase at promotional rates. Our brief was to reimagine the production for newer and bigger brands in 2022.
WHAT WE DELIVERED
Working for the superstars that are Tribe Marketing, who took over the campaign, we developed a tour kit that was quick and cost-effective to transform for different brands and use cases. Slickly designed, premium and modular, the kit we produced served Meta (Oculas), Ardberg, Pernod Ricard, One Plus and Lego.
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