A new Pop Up Shop from Adidas here, really well executed.
The shop was created to launch the new Stan Smith collection. The design of the shop was loud and proud - the stan smith shoe box - an obvious enough idea but one that no doubt works.
The shop was all about customisation, a scanning system inside to print your face on your shoes and a 3D printer allowing guests to create custom made lace locks, any colour size and shape.
Simple and effective, however dont blink, pop-up shops like this are not around for long.